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Client
Year
Overview
Since 2019, we’ve worked closely with PATH as a long-term creative partner, producing consistent, high-quality video content that helped transform the brand’s digital presence. The goal wasn’t just views — it was brand equity, cultural relevance, and strategic growth through storytelling.
Rather than one-off campaigns, we built a scalable content engine. Each shoot was designed to generate:
Evergreen brand assets
Social-first short-form videos
Campaign-specific hero content
We focused heavily on authentic storytelling, aligning PATH’s sustainability mission with creators, athletes, celebrities, and organizations that already embodied the brand’s values.
Results & Impact
Millions of cumulative views across platforms
Video content helped secure:
Celebrity partnerships
Professional sports team collaborations
Large-scale brand deals and activations
Elevated PATH from a product into a lifestyle brand
Our content played a direct role in expanding PATH’s visibility across sports, entertainment, and sustainability-focused audiences.
